Writer: J P Fear
Date:Tuesday June 3 2008
Aston Villa have confirmed that next season they will forgo shirt sponsorship worth in excess of £2million and instead have the logo of the Acorns Children's Hospice on the shirt for free.
The move, long muted and whispered about has been complimented by Premier League chief executive Richard Scudamore who said:
'The power of football and the power of the Premier League has long been something that companies have tapped into to reach audiences throughout the country, and increasingly, across the globe. Real credit must go to Aston Villa for being the first Premier League club to use its shirt sponsorship to highlight and promote its charity partnership with Acorns, a highly public way of demonstrating that this type of commitment is central to the modern football club.'
Adding, 'I am sure that Acorns' association with Aston Villa will be of great help in raising awareness and funds for all the excellent work they undertake.'
Whilst on the subject of Acorns I got an email from Vital member Bob Dunbar who said:
Barclays Bank 'Walsall Area' are holding a fund raising for Acorns and as this is also the clubs charity the Villa have kindly donated 4 signed pennants which come with a certificate of authentication.
They are being raffled for a pound a ticket and are in the following branches of Barclays Bank:
Tamworth, Sutton Coldfield, Perry Barr and Erdington.
The raffle tickets are on sale from the 2nd to the 6th of June along with other events and this is the first part of the fund raising that Barclays are organising with support from the club.
Date:Tuesday June 3 2008
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