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Do You Want A New Villa Crest?

The Club have set up a survey asking fans if they want a new club crest or not.

This follows on from Support Consultation Group meetings and now leads to the questions being put to the wider fan base. Our latest poll asks the same.

The Marketing Manager is keen for feedback and a fuller explanation from the official site follows:

Momentous events over the last six months mean Aston Villa Football Club is now at the dawn of a new era.

The arrival of a new owner and chairman in the shape of Randy Lerner, allied to the appointment of Martin O'Neill as manager means we can look to the future with renewed optimism.

Talks with fans have already begun on a wide number of issues and we've launched a Supporter Consultation Group (SCG) to ensure we work together for a brighter future.

Now we're giving our whole worldwide fan-base the chance to have a say on the issue of a new club crest.

Do we want a new crest? What should it look like? What should it say?

We've launched a survey on e-global panel and we want you to share your views.

New Chief Executive Richard FitzGerald told the official site: 'This is a fresh start for the club and the chairman and board are keen to liaise with supporters on as many key decisions as possible.

'General Krulak has already been instrumental in setting-up the SCG and department heads are currently addressing issues raised in the first meeting of that group. Now we want to hear from as many supporters as possible on this issue.'

Take part in the survey and you could win a signed 2007-08 home shirt - maybe with a new crest!

So what are you waiting for? Click here to have your say and help us shape a bright future for Aston Villa Football Club.

The survey closes on Friday January 26.

Use your social login to comment on front page articles. Login using you Facebook, Twitter, Google or LinkedIn accounts and have your say!

Click here to join in the debate on the club forum.

The Journalist

Writer: J P Fear Mail feedback, articles or suggestions

Date:Tuesday January 16 2007

Time: 12:37PM

Your Comments

would like to see the crest changed to bring in a new era, one without the stripes which have never really been anything to do with Aston Villa. I don't dislike the crest as is, but LOVE the old round one and do like the one that used to be on the Trinity (shield)
The Fear
I don't want a new one but would love the old round one back please! To me, that one *is* Aston Villa
i couldnt care....give us new players who will bring us success....if our crest showed the rampant lion eating a big mac it wouldnt phase me in the long as we have success :-) gosh...i'm hungry now!
lol, not sure we need to go that far, imagine the lion glugging a can of coca cola wearing an adidas top!!!
The Fear
personally I would go back some time and pick one that has ties to the club. Much prefer the old badge 'round version'. As I work in the design industry I know that people can go over the top and create a monster with new logotypes and identities like this so would be reeeaaallllyyyy cautious over the change.
The old round one please. It'll make me feel young again ;o)
Would love the old round one, and a star incorporated, yes, its against premiership rules, but man city have 3 stars in there "crest" and what the hell have they ever won.
Round one please!
The old round one would be great but if we can't have that I'd rather not change at all
Steve W
People state "The Old Round One" bollox was it our badge, If people want the OLD then look at the Scalloped Shield, with the lion on it. The round one was a flash in the pan.
Have just received my e-mail re this from the club . has to be back to the old round crest but there again I am of mature years.
It's got to be the round badge for me too. It's what I was brought up on and we enjoyed our greater period whilst that was the badge. I think it looks cool on the shirt too!!!!!!!!!
don't like clubs keep changing their badge, you lose some of the identity of the club plus in twenty years time people will say whats that tattoo of on your arm!!!!
aint there one fan out there who has the badge tattooed on each of his bum cheecks.
Am I the only one who doesn't want the round crest back? I think our badge, as it is now, stands out from the rest. And the old badge looks too much like Chelsea's new badge (which they ripped off us, surely), me thinks.
the current one is 'ok' only in my opinion, just could never understand where the stripes came from and why!? I agree Dazza71, you don't want to keep changing, but we've only had 3 badges in 60 odd years I think, can only think of the 3, so don't think we are doing badly, the latest is the least 'us' again, just my opinion, not a massive deal just prefer the round design.
The Fear
Im with reza on this one - sign some players first and foremost.
i think it would pretty cool considerin are moost famous and only outside birmingham fan is the future king!! we should get like a crown somwhere. ROYAL ASTON VILLA bit of class!! nice!! other than that anything but the round one cos we will get scorned for copying chelsea, even YES I KNOW it was our old badge but we will never hear the end of it from other non villa scum.
I like the new badge but change the lion back to the old one.
chris the villan
Certainly far from a priority to my way of thinking, but my own personal choice would be to return to the round crest.
We can multitask and design a badge and bring in players. Round one please Bellamy,SWP curtis davis and young please. multitask! General time for reinfocements!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!
does anyone really think that the marketing department doing things like this really stops the club looking to sign players? Totally different departments and there is no reason why the infrastructure etc can't be re-built alongside the team strengthening. We waited years for things to be done now we are moaning about that as well!
The Fear
Sk1nner80 - we are about to sign Multitask aint we?
In honesty you get a multiple choice! load of crap saying fans have helped pick it. As a graphic designer myself I can not stand 'design by committee', however as I have said before I am all for change just know that whatever happens there are going to be divided opinions BIG TIME. I say look towards the past, our heritage and forerunners before we go designing something that looks pretty on merchandise for kids because they want a Disney type treatment to it.
I'm with Col8 on this. Although I love the round one and it's the one I grew up with, we should go back to the scalloped crest on the Trinity. It would serve as a reminder of our beautiful stand that got torn down and get rid of those god awful stripes on the current crest.
I'm also with Col8 and thus, I presume, Rawlie!
who cares about a bloody crest !!!??? we want NEW PLAYERS ! WE ARE NOT GOOD ENOUGH FOR GOD SAKE !
Official site have said 2,100 fans have already voted, adding: The survey, launched yesterday, will run until next Friday (January 26). Your views are very important to us, so make sure you have your say.
The Fear
as above crosswesley, the changes / players aren't mutually exclusive, the marketing department isn't involved in the buying of players!
The Fear This doesn't show the old crest but does show 'Notable Players section near the i wish we had such players now....ROUND CREST is my vote by the way.
505anthony & Beovilla we should start a campaign for the return og the Villa Crest that adoned the Villa Shirts for Nearly a Century...
Personally, I think the round crest looks dated. It was the one I grew up with and have fond memories of those times, but I just feel that it wouldn't fit in this era. I do agree with Mr Fear about the current badge and where those stripes came from.
Bigwire McGuire
If you look at teh front of the Villa v Watford News & Record it shows the original crest, the 80's round badge and the current crest. If we're gonna change it we should revert back to the original crest. I know we won the European cup with the round one but we won ruled England with the original crest for many years. Despite not winning the FA Cup since 1957 it took Spuds and Man Utd until the early 90's before they overtook us in number of FA Cup wins.
Adam Deuce

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